How to talk about climate change: Highlight harms — not benefits — to alter behaviour

In a recent paper I co-authored with Jack Lin, a student at the California State University Northridge, we found that stressing the “seriousness” or “importance” of climate change could lead to counterintuitive results.

https://www.econotimes.com/How-to-talk-about-climate-change-Highlight-harms--not-benefits--to-alter-behaviour-1637144

EconoTimes